Portfolio
Mathew
Kurian
A brand marketer among other things.
Bangalore, India
Portfolio
A brand marketer among other things.
Bangalore, India
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All my life — post engineering — I have known that everything I do is putting me on a journey only my subconscious could comprehend. From NIT Calicut to Bangalore to Kochi, from Chemical Engineering to Biz Dev to a Tattoo Apprenticeship.
I bring creative instinct to my work and discipline to my art.
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Sports Community Manager
Building a community around sports and wellbeing for tech professionals. Events, endurance sessions, newsletters, and the kind of storytelling that makes people actually show up.
On the side — accidentally became the star of two office IPs:
ByEOD — A workplace comedy series. I play Mathew "Scott" Kurian. Heavily improvised. Loosely inspired by The Office.
Between 2 Office Plants — I ask awkward questions to colleagues. Think Between Two Ferns, but with worse furniture.
Marketing Lead
Sole marketer. Grew social to 2,000+ followers, 20K+ monthly impressions, and 63K+ impressions across campaigns. No team. No playbook. Just figuring it out.
Apprentice & Marketing Lead
Learned tattooing. Built the website. 2,000 visits in under a month.
Co-Founder
Co-founded a web3 startup building cross-border payment infrastructure on blockchain. Owned product discovery, GTM strategy, and market research.
General Management Program
Worked in teams on case studies covering the domestic startup ecosystem.
Associate, Business Development
Onboarded 400+ doctors in 6 months. Built internal portals used by 2,000+ doctors and 500+ medical centers across India.
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Dec 2023 – Present · Streetwear
Every drop is a chapter. The Holy Citrus is a streetwear brand built around an artist's journey — each collection a reflection of how I see the world at that moment in time.
Did you know
The Holy Citrus is named as a juxtaposition to The Forbidden Fruit. The fruit is usually represented as an apple. Apples and oranges. I changed orange to citrus — and got the cool initials.
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Software testers are one of the most underrepresented professions in tech. BTL exists to change that — through sport, shared experience, and a community worth showing up for.
We're the first sports community for testers in the world. 40+ events. 250+ members. And we're just getting started.
Drop 4 is out. A collaboration is on the way. Every chapter gets more intentional.
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I'm always open to a good conversation. If you're hiring or just want to talk marketing, brands, or ideas — drop me a message. I don't bite.
mathewwkurian@gmail.com